ADI Predictstreet is now the official prediction market partner for the 2026 FIFA World Cup. The company launched its U.S. trading platform through Fanatics Markets ahead of the tournament. Persistent questions about its Gibraltar licensing and corporate ownership structure remain unanswered as the platform goes live.
World Cup 2026 Partnership
The deal makes ADI Predictstreet the exclusive provider for soccer-related prediction markets during the World Cup. FIFA announced the partnership as part of its commercial rollout for the event. The tournament will be hosted across the United States, Canada, and Mexico in 2026. It’s the first World Cup to feature 48 teams, expanding from the current 32-team format. The partnership gives ADI Predictstreet exclusive rights to offer prediction markets tied to World Cup outcomes.
U.S. Platform Integration with Fanatics
Users can now access prediction markets via the newly launched U.S. platform. It operates through Fanatics Markets’ infrastructure, handling trading and user accounts. The platform went live this week with World Cup-related betting options. This marks ADI Predictstreet’s first major entry into the U.S. market. The timing aligns with FIFA’s lead-up to the tournament, aiming to capture pre-event interest. Bettors can place wagers on match results, player performances, and tournament outcomes through the Fanatics integration.
Licensing Legitimacy Concerns
Questions about ADI Predictstreet’s Gibraltar licensing have surfaced despite the high-profile partnership. The company holds a license from Gibraltar to operate prediction markets. But the legitimacy of that license hasn’t been independently verified by regulators. Some industry observers are flagging the lack of public documentation around its regulatory standing. This creates uncertainty for U.S. users trading on the platform. Gibraltar’s regulatory framework differs significantly from U.S. financial rules, raising compliance questions.
Opaque Ownership Structure
The company’s corporate ownership remains unclear to the public. No parent company or major shareholders are listed in public registries. This lack of transparency has drawn scrutiny from market watchers. It’s unusual for a World Cup partner to operate without disclosing its ownership chain. The company hasn’t provided details about who controls its operations or funding. Without this information, users can’t assess potential conflicts of interest. These unresolved issues persist even as the platform attracts early traders.
ADI Predictstreet has not addressed public inquiries about its licensing status or ownership structure. The company didn’t respond to requests for comment before publication. Traders are now active on the platform with these questions still hanging over the operation.
