Binance is moving deeper into traditional finance. The exchange will let non-U.S. users trade more than 7,000 U.S. stocks and exchange-traded funds with zero commissions and the ability to buy fractional shares. To make it happen, Binance is rolling out tokenized equities called 'bStocks' on its own BNB Chain.
How bStocks work
BStocks are digital tokens that represent shares in individual U.S. companies and ETFs. Eligible users outside the U.S. will be able to buy and sell these tokens on the Binance platform. The fractional purchase feature means someone with a few dollars can own a piece of a high-priced stock like Berkshire Hathaway or Amazon. The zero-commission model mirrors the approach Robinhood and other brokerages use in the U.S. market.
The list includes thousands of names — everything from blue-chip giants to smaller ETFs. Binance hasn't published the full roster yet, but the scale is big: 7,000 instruments is more than what most retail brokerages offer.
Richard Teng’s push into traditional markets
Richard Teng, the executive leading Binance's regional markets division, is driving the expansion. Teng has been moving the exchange beyond crypto-only services for months. The bStocks launch is part of that strategy — a direct bridge between digital assets and conventional equities.
Binance already offers tokenized stocks through a partnership with German-based CM-Equity, but this new product appears to be a native, in-house system built on Binance's own blockchain. By using the BNB Chain, the company keeps transaction costs low and settlement fast.
For users in Asia, Europe, Latin America, and Africa, Binance is effectively becoming a one-stop shop. They can trade crypto, now stocks, and eventually other tokenized assets — all on the same account. The fractional and zero-commission pieces remove two big barriers: the high per-share price of many U.S. stocks and the commission fees that international brokers often charge.
Binance hasn't announced a specific launch date for bStocks. The company says it will roll out the product in phases, starting with select jurisdictions. It's also not clear which non-U.S. countries will be excluded due to local regulations. Those details are expected in the coming weeks.
