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Eightco Holdings Discloses $374M Treasury Tied to AI, Digital Identity and Creator Economy

Eightco Holdings Discloses $374M Treasury Tied to AI, Digital Identity and Creator Economy

Eightco Holdings (NASDAQ: ORBS) reported a treasury value of approximately $374 million as of May 27, 2026, built around concentrated positions in OpenAI, Worldcoin, and Beast Industries. The company disclosed $90 million in indirect OpenAI equity, $18 million in Beast Industries stock, $1 million in Mythical Games, 283 million WLD tokens valued at $0.35 each, 11,068 ETH, and $144 million in cash and stablecoins. The holdings are split across three mega-trends the firm calls AI, digital identity, and the creator economy—accounting for 24%, 26%, and 5% of the portfolio respectively.

The AI Bet: OpenAI's Breakthrough and IPO Rumors

OpenAI, already a core part of Eightco's strategy, made headlines on May 20 when its internal reasoning model autonomously solved the Erdős conjecture, an 80-year-old math problem in algebraic number theory. The feat demonstrated the kind of general-purpose reasoning that investors are betting will drive future value. Just days earlier, the Wall Street Journal reported on May 20 that OpenAI is allegedly preparing to file an initial public offering. Eightco's $90 million indirect stake would be directly affected by any public listing.

Creator Economy on Display: Beast Industries

Eightco's $18 million position in Beast Industries comes as Jimmy Donaldson's company accelerates its commercial push. Beast Industries held its first public presentation to advertisers on May 12, guiding FY2026 revenue to $1.6 billion—nearly double the $899 million reported in 2025. The company also introduced a two-sided creator marketplace and a distribution engine called Vyro. A few days later, on May 24, the Beast Games World Champions Season 3 live taping took place at Dowdy-Ficklen Stadium in Greenville, North Carolina, marking a homecoming for Donaldson. The event underscored the scale of the creator economy that Eightco is betting on.

Digital Identity and the Worldcoin Holdings

Eightco's largest single holding by value is Worldcoin, representing about $99 million at the reported price of $0.35 per WLD token—around 26% of the total treasury. Worldcoin, co-founded by Sam Altman, aims to create a global digital identity network using iris scans. The stake aligns with Eightco's stated focus on digital identity as a long-term trend. Meanwhile, OpenAI launched ChatGPT Personal Finance for Pro users in the U.S. on May 15, allowing secure linking of bank, brokerage, and credit accounts across over 12,000 institutions—another example of how AI and identity are converging.

The Rise of Non-Human Activity Online

A broader backdrop to Eightco's strategy is the growing share of non-human activity across digital platforms. Data compiled by Fundstrat estimates that 75% of Polymarket trading volume, 53% of web traffic, 47% of emails, 44% of U.S. equity buy-side execution, 35% of new website creation, and 30% of online product reviews now come from automated agents rather than people. The trend reinforces the need for reliable digital identity verification—a market that Worldcoin and similar projects are chasing, and a rationale behind Eightco's concentrated bet on the space.

Eightco's treasury now reflects that bet—with $90 million riding on OpenAI's reasoning models and another $80 million on Worldcoin's vision of digital identity.