Trump Media & Technology Group is terminating its deal with Crypto.com that would have added CRO tokens to its corporate treasury. The decision, reported this week, signals a broader pullback from crypto partnerships by the company.
The CRO treasury plan
The arrangement with Crypto.com was set to put the exchange's CRO token onto Trump Media's balance sheet. The company has not said why it is calling off the deal, and no timeline for the termination has been disclosed.
A wider retreat
Reports indicate Trump Media is moving away from crypto partnerships more broadly. This termination is one example of that shift. The company has not detailed which other partnerships might be affected or whether it plans to hold any digital assets going forward.
Unanswered questions
It's unclear if Trump Media had already acquired any CRO tokens before the deal was scrapped, or if the termination was mutual. Crypto.com has not issued a public statement. The company's treasury strategy now appears to exclude the planned CRO exposure.
