Real Finance, a Sofia-based fintech company, has kicked off a new competition for users of its $ASSET ecosystem, offering up to $20,000 in USDC rewards. The campaign, called REAL Competition, is designed to reward consistent participation rather than short-term trading volume.
How the competition works
Participants earn points by trading, staking, and holding $ASSET tokens. Their progress is tracked on-chain through a dedicated dashboard, giving users real-time visibility into their standings. The system uses a 13-level rewards structure that emphasizes sustained engagement — the longer and more consistently a user holds or trades, the more points they accumulate.
The rewards structure
The main prize pool holds up to $20,000 in USDC, with a separate raffle pool worth $3,400. Rewards are distributed after the campaign concludes, which is expected to run over the coming months. Real Finance didn't disclose exact end dates, but the company said the competition is live now and will allow ample time for participants to climb the levels.
Why this competition
Real Finance, led by CEO Ivo Georgiev, designed the competition to encourage long-term behavior in the $ASSET ecosystem. Rather than rewarding quick flips or high-frequency trades, the points system favors those who stay active over weeks or months. The 13-level structure means even smaller holders can progress gradually, not just whales with deep pockets.
Timeline and what happens next
The REAL Competition is open now. Users can connect their wallets to the dashboard and start earning points immediately. All rewards will be distributed in USDC after the campaign ends. For now, participants can track their progress and see how the points ladder shifts as more people join. The company hasn't announced whether this will become a recurring event, but the structure suggests Real Finance sees it as a tool to build loyalty around $ASSET.
