Revolut has started rolling out EURR, its first euro-backed stablecoin, to a select group of customers in Denmark, Poland, and Portugal. The token is issued by Bridge Building S.A., which also acts as the redemption counterparty. Revolut describes EURR as a branded onchain euro that lives inside its app.
What EURR is and how it works
EURR is a stablecoin pegged to the euro, meaning each token is backed by a corresponding euro held by the issuer. Revolut calls it a branded onchain euro, which suggests it's designed to work seamlessly within the Revolut app. Users can hold, send, and spend it without leaving the platform. The rollout is limited to certain customers in those three countries for now, so most Revolut users won't see it yet.
The issuer and redemption counterparty
Bridge Building S.A. is the legal entity behind EURR. It issues the token and handles redemptions, so when someone converts euros into EURR, Bridge Building S.A. is on the other side of the trade. When they want to cash out, they go back to the same entity. This structure is common for stablecoins, where a separate company manages the token's backing and ensures it stays pegged.
Why these three countries
Revolut hasn't said why it picked Denmark, Poland, and Portugal for the initial rollout. It could be a test before a wider launch, but the company hasn't announced plans for other markets. The selection of these countries might reflect regulatory readiness or customer demand, but that's speculation. What's clear is that Revolut is entering the stablecoin space with a product that's tightly integrated into its existing app.
What the app integration means
Revolut says EURR is integrated within its app, which could make it easier for customers to use a stablecoin without needing a separate wallet or dealing with external transfers. For a company that started as a digital banking app, adding a stablecoin is a natural extension. But the rollout is limited, and Revolut hasn't given a timeline for when it might expand availability to more users or countries.
For now, EURR is live for a small group of customers in three EU markets. The company is likely watching how it performs before deciding on next steps. Whether that means a broader rollout or changes to the product remains an open question.
