Strive, a Nasdaq-listed asset manager, added $143 million in Bitcoin to its corporate treasury this week, paying an average of $79,431 per coin. The purchase lifts the firm's total holdings to 23,156 BTC, and it's part of a wave of renewed treasury buying by companies.
A $143 million addition
The company didn't disclose the exact date of the purchase, but the average price of $79,431 per Bitcoin suggests it was made recently. Strive now holds 23,156 BTC, a position that has grown steadily as the firm has added to its stash over time.
That's a big number for a single buy. It's not the largest corporate purchase this year, but it's a meaningful one, and it shows Strive is willing to put real money behind its Bitcoin strategy.
Why the buy matters
For Strive, the move is a bet that Bitcoin will hold its value as a long-term treasury asset. The firm's average entry price across its entire holdings isn't public, but this latest batch was bought at a price that's well below the all-time high.
That's a notable detail. It means Strive is buying the dip, or at least buying at a level that gives it some cushion. The company has been a consistent buyer over the past year, and this purchase fits that pattern.
Treasury buying picks up
The purchase is part of a wave of renewed treasury buying by firms. After a quiet stretch, several companies have started adding Bitcoin to their balance sheets again, and Strive's move is one of the larger ones this month.
It's a sign that institutional appetite for Bitcoin as a corporate reserve asset hasn't faded. For now, Strive's stack of 23,156 BTC puts it among the bigger corporate holders, though exact rankings shift as other firms make their own moves.
The company hasn't announced any further purchases, but the pattern of recent months suggests more could be on the way. Whether Strive adds to its position will depend on market conditions and its own treasury strategy, but the recent wave of buying shows that corporate interest in Bitcoin hasn't cooled.
