1win, the crypto entertainment platform founded in 2016, announced this week the launch of its X.com Ambassador Program. The initiative invites content creators to join the company's global ambassador network, which already includes soccer star Luis Suárez, rapper Tyga, and Olympic wrestler Gable Steveson.
Three tracks for creators
The program offers three distinct roles: Brand Ambassador, Gambling Ambassador, and Streaming Ambassador. Each track is designed for creators who engage audiences around crypto, blockchain, sports, Web3, and crypto entertainment. Successful applicants will be integrated into 1win's existing ambassador ecosystem.
How the program works
Ambassadors will be coordinated through a dedicated Discord server. That server will serve as the hub for campaign updates, creative guidance, and direct communication with the 1win team. The company says the program is open to active creators — no specific follower threshold was disclosed.
Who's already in
1win's ambassador roster includes Luis Suárez, Jon Jones, Gable Steveson, Tyga, and Ilia Topuria. The new X.com program is meant to expand that network by tapping into the creator economy, particularly creators focused on crypto and blockchain content.
Applications are open now. 1win hasn't set a public deadline for submissions, but interested creators can apply through the program's X.com page. The company operates across Asia, Latin America, and Africa, and the new ambassador push suggests it's looking to deepen its presence in those regions through local creators.
