Bitcoin

The event comes amid a 'greedy' market (Fear & Greed 71) with BTC holding above $79k. A new CEO and folding iPhone signal Apple's innovation trajectory, which could reinforce a risk-on narrative for equities and indirectly support crypto as a correlated risk asset. However, the lack of direct crypto integration means the effect is likely muted.

Apple is holding its annual September hardware launch event, which may feature a new CEO and a folding iPhone.