Cash App’s newest payment gadget — a $25 NFC-enabled wand — sold out within hours of going on sale June 4. The Magic Wand, which connects to a user’s Cash App Card and works at any contactless terminal, is the company’s first tap-to-pay device. It was inspired by a TikTok trend where people hid payment cards inside homemade wands.
What the wand does
The wand uses Visa’s tap-to-pay network. When a customer taps it at a register, the Cash App Card linked to the device processes the payment. Users get instant spend notifications on their phones and can remotely lock or deactivate the tag if they lose it. Block, Cash App’s parent company, monitors transactions for fraud in real time.
The wand itself is a small plastic stick roughly the size of a marker. It doesn’t have a screen or battery — it’s a passive NFC tag embedded in the plastic. The company says it’s splashproof and designed to clip onto a keychain or bag.
Why Cash App made it
Cash App has been pushing deeper into physical payments. The company said one in five U.S. teens already carries a Cash App Card. In April 2026, it launched a parent-controlled debit card for children ages six to 12. The Magic Wand targets a younger, trend-driven audience — the TikTok clip that sparked the idea showed teens hiding their cards in wands to make tap-to-pay feel like casting a spell.
The company declined to say how many units were produced, but the initial batch sold out on the first day. More limited-edition drops are planned, and the wand — along with other tag form factors — is expected to become permanently available later this summer.
Block’s leaner structure
Block has been cutting costs. A restructuring earlier this year reduced the workforce by roughly 40%, leaving the company with just under 6,000 employees. The Magic Wand launch comes as the company tries to grow revenue from payment services without adding headcount.
What’s next
Block confirmed it has other tag form factors in development. The next drop hasn’t been announced, but customers who missed the wand can sign up for restock alerts in the Cash App. The company hasn’t said whether the wand will return at the same $25 price.
