Michael Saylor's company Strategy added another $100 million worth of bitcoin to its balance sheet on Monday, pushing the firm's total crypto holdings past the $50 billion mark for the first time. The purchase, disclosed via a corporate filing, sent shares of Strategy (MSTR) up about 7% in regular trading.
Another Monday buy
This isn't the first time Saylor has picked a Monday to announce a big bitcoin purchase. The company has been steadily accumulating since 2020, but the pace has accelerated this year. Monday's buy brings Strategy's total bitcoin stash to roughly 1.5% of all coins that will ever exist — a position now valued at over $50 billion at current market prices.
Holdings top $50 billion
Strategy's bitcoin trove is now worth more than most publicly traded companies' entire market caps. The $50 billion figure includes both the original cost basis and the massive unrealized gains from bitcoin's rally in 2026. Saylor has repeatedly said the firm will keep buying, funded by a mix of debt sales and equity offerings.
MSTR shares climb
Investors reacted positively to the news, pushing MSTR up 7% on the day. The stock has become a de facto bitcoin proxy for mainstream equity traders, and its price tends to move in tandem with the company's bitcoin purchases. The rally on Monday added roughly $2 billion to Strategy's market cap — more than the amount spent on the actual bitcoin buy.
The company's next quarterly filing will show whether it added even more bitcoin in the weeks leading up to this announcement.


