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Trump Media & Technology Group has started selling a data feed called Truth API that beams posts from Donald Trump and other senior administration officials to institutional customers in milliseconds. The service, which went live for subscribers on August 1, 2025, costs up to $100,000 a month — or $60,000 a month on a three-year commitment, which works out to $1.2 million a year. At least five firms have already signed up, though none have been publicly named.

What the feed includes

Truth API covers ten accounts: Trump, the White House, and other senior administration officials. It delivers posts faster than regular push notifications, but it does not include drafts, private messages, or any advance notice of what will be posted. The feed also provides an archive of posts dating back to 2022, and it uses standard financial-data systems that high-frequency and algorithmic trading firms already rely on.

Who it's for

The target customers are institutional players — high-frequency and algorithmic trading firms, plus financial news organizations. Many large firms already monitor Trump's posts through automated tools or third-party services. Truth API offers an authorized, faster, and more reliable connection, cutting out the middleman.

The April 9 episode that raised eyebrows

The launch comes months after a day that rattled markets. On April 9, 2025, Trump posted on Truth Social that it was 'a great time to buy' and later announced a 90-day pause on many tariffs. The S&P 500 jumped 9.5% that day, Bitcoin gained over 5%, and crypto short sellers lost $374 million. The timing of the post and the market moves prompted calls for an investigation into possible insider trading — though no charges have been publicly filed. The episode underscored how much a single Truth Social post can move markets, and why firms are willing to pay for speed.

Why speed matters

For a high-frequency trading firm, milliseconds can mean millions. Truth API's edge over push notifications is measured in fractions of a second, and that's enough to execute trades before the rest of the market reacts. The service doesn't give subscribers any sneak peek at what Trump will say — just a faster path to the same public information. Whether that's enough to avoid another insider-trading controversy is an open question.